Deja Vu is rethinking loyalty. Anjalee Sewpaul, CEO and founder of Deja Vu, believes that loyalty is worth more than a discount once you've collected 10 stamps. She wants to reinterpret loyalty rewards in an experiential way and to equip restaurant owners with better data about their loyal customers. We spoke to Anjalee about how she is trying to change our attitude to loyalty and how we can exchange it for rewards without reducing it to a financial transaction. What can business owners understand about what makes their customers loyal?
To hear when Deja Vu launches, sign up at their website: www.dejavuapp.co.uk/about-1/
Charge is the podcast by DVELP. Tune in to conversations for the curious about fintech and cybersecurity. The team of DVELP invite you to join us as we chat to tech thought leaders to discover more about the newest trends in this rapidly evolving industry. We will be covering cybersecurity issues as well as all sorts of fintech, from regtech to insurtech.
We welcome you to get in touch with Louisa and Maria Christina, the producers of Charge. If you'd like to feature in a future episode, send us over a proposal of the topic you can offer insight into. If you have feedback or any questions, we'd love to hear from you.